Good Vibes On and Off the Course

The Duke embodies good vibes and pure passion for golf — bringing the fun, humility, and positivity that make every swing worth celebrating.

Meet The Duke

More Than Gear — It’s a Lifestyle

From humble beginnings to living the dream

The Duke embodies good vibes on and off the course — driven by a love for the game, friendship, and positivity.
Planet DukeTown isn’t just apparel; it’s a celebration of the journey, the laughter, and the moments that make golf unforgettable.

Wear it proudly. Live it fully.

Wear the Vibe. Live the Dream.

Every piece from Planet DukeTown is designed for comfort, confidence, and positivity — both on and off the course.

It’s not just what you wear; it’s the energy you bring to every swing, laugh, and moment shared.

Explore the Gear